Client

Academic Project (Group)

Tools

Photoshop, Indesign

Scope

Creative Direction, Graphic Design, Campaign

Kiwi Brand Guideline

Kiwi is a premium athletic apparel brand for those who strive for peak performance and style. Inspired by athlete resilience, it combines advanced fabric technology with sleek, functional design to support every movement

The image featured at the top of the about us page #1
The image featured at the top of the about us page #2
The image featured at the top of the about us page #2
The image featured at the top of the about us page #2

Our Goal

Kiwi aims to become the go-to brand for premium athletic wear by providing athletes with gear that enhances performance, ensures comfort, and inspires confidence—whether in training, competition, or daily life.

Objective

Create a brand guideline for Kiwi to help partners plan and execute product merchandising and brand communication effectively.

Image Credits:
www.pinterest.com
www.kith.com
www.unblast.com